We're proud of the way we support first-time buyers, so that's why we’ve launched a new advertising campaign including TV, radio, online and print material. We're highlighting what we do for first-time buyers and why potential home-owners should look to Nationwide for their first mortgage. The new TV advert can be viewed here now:
Our four new first-time buyer commitments
We're serious about helping first-time buyers, which is why we've launched four new commitments to them:
- We're committed to lending to first-time buyers. In fact, once every six minutes we help someone buy their first home *
- We'll help you learn about mortgages and buying a home. For example, we’ve created a comprehensive and independent First-Time Buyers’ Guide, which is hosted at nationwide.co.uk and at Nationwide Education's website. Here on Your Nationwide you can also watch a video about the Guide, which includes Jargon Busting information
- We'll continue to find ways to help you buy your first home. We already offer several incentives for first-time buyers, such as the 'Save to Buy' scheme, which helps first-time buyers to save regularly towards a deposit and then enables them to apply for a Nationwide mortgage with a deposit of just 5% **
- We’ll guide you through the mortgage process. Whether you choose to get advice from a branch adviser, buy over the phone or online or talk to a broker, we aim to do everything to make the mortgage process as easy as possible
Martyn Dyson, head of mortgages at Nationwide, said: “We are serious about supporting the housing market and a key part of this is helping new home-owners realise their dreams by getting their foot on the housing ladder.
"From our unique Save to Buy and limited liability guarantor mortgages, to our online guides, discounted fees and active support for affordable housing schemes, we really are doing more than any other lender to support first-time buyers. In fact, once every six minutes we help someone buy their first home.
"With the launch of these new commitments we hope more people will be aware that, although there is plenty of doom and gloom around in the housing and mortgage markets, there are opportunities out there for good quality buyers who are able to save at least a 5% deposit."
* "Every six months" figure calculated on Nationwide's first-time buyer main loan completions January 2011 to December 2011.
** Opening a Save to Buy savings account does not guarantee acceptance for a Save to Buy mortgage. All mortgages are subject to eligibility, underwriting and criteria.
YOUR HOME MAY BE REPOSSESSED IF YOU DO NOT KEEP UP REPAYMENTS ON YOUR MORTGAGE